Più Athena

Più Athena came to me looking for a full-service digital solution.

(Client)
Più Athena
(Year)
2024
(Services)
Branding

User

Exxperience

Instagram

A all new digital image a strategy for Più Athena, an international player in the event industry

I collaborated with Più Athena to revamp their digital presence, with the goal of enhancing not only the individual events and set-ups created, but the agency's entire design experience. My intervention included redesigning the website, a new social strategy, and proposing a narrative ecosystem focused on the agency's value and production versatility.

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Key Results:

  • Enhancement of the user journey to drive a significant increase in platform adoption and user activation.
  • Optimization of information architecture and content discoverability, boosting user exploration and engagement.
  • Refinement of interactive pathways and features, resulting in a substantial lift in meaningful on-site user events.
  • Leveraging a superior user experience to identify and unlock new value propositions and business opportunities.

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    Website